Organisational Performance

Organisational performance is the concept of how effective an organisation is in achieving the outcomes the organisation intends to achieve (Mitchell, 2013). In addition, Watson, Kumar and Michaelson (2014) state that organisational performance captures organisational effectiveness plus the myriad internal performance outcomes normally associated with more efficient or effective operations and other external measures that relate to considerations that are broader than those simply associated with economic valuation (either by shareholders, managers, or customers).


It is been asserted in the literature that creativity in teams is expected to be greater when there is diversity in expertise, nationality, culture, gender, ethnicity, sex, character, and experience among others. Performance could also be referred to the degree of achievement of the mission at work place that builds up an employee’s job. Different researchers have different thoughts about performance. Mostly researchers use the term performance to express the range of measurements of transactional efficiency and input and output efficiency. Organizational performance can be measured by different variables such as service delivery, market analysis, competitive advantage, profitability, and among others.
a. Service Delivery
According to Posti (2015), service delivery is the ability of the employee to deliver services to the organisation effectively. It serves as one that would make the customers patronize the industry. In considering this, Hersey (2014) asserts that service delivery is geared towards improved and increased service delivery (that is, the aim of conflict management which should be to improve service delivery of the organisation). The employee performance would increase service delivery only when the conflicts among the staff are fully managed (Churchill, 2012).

b. Market Analysis
This involves market description, listing the tasks, duties, and responsibilities of a specific market. Having up-to-date, accurate and professionally written market analysis is critical to an organisation’s ability to attract qualified candidates, orient and train employees, establish job performance standards, develop compensation programmes, conduct performance reviews, set goals and meet legal requirements. Workforce diversity will help the management of organisations to employ employees of different diversity so as to improve their performance following the market analysis (Swanepoel, 2013).

c. Profitability
Profitability is the act of making more gains during and after transactions (DeVaro, 2015). The aim of every organisation is to see that they make profit in every venture of the business and for this reason, organisations are employing quality decision making so as to boost the organisation in terms of motivating the morals of the employees and make them put more effort in discharging of their duties and at the end of everything, make more profit. Profitability is one factor to consider while taking a good and quality service delivery (Granovetter, 2015).
d. Competitive Advantage
It is widely accepted that the performance of an organisation field is built upon four main pillars, which are staffing, training and development, motivation, and maintenance and retention respectively (Dessler, 2015). The staffing pillar is mainly broken down into three main functions, namely human resource planning, also known as work force planning, recruitment, and functions respectively. Competition between private organisations improves their efficiency and can save significant amounts of money. Cooper (2014) posits that competition creates very clear diversification for organisations to become more efficient. But this is not a one-size-fits all policy where more competition is unambiguously better. For Nigerian Breweries Plc, Enugu to have a competitive advantage, it needs to have a diversified workforce so as to take advantage of better performance of the organisation.

Comments